In this episode I am honoured to have as my guest Michael Bierut of Pentagram New York. Michael and I discuss

  • Pentagram’s process behind the recent redesign of Slack’s identity
  • The reaction of the design industry to the redesign.
  • How designers and companies can prepare for critical feedback.
  • Michael’s involvement in the design of Hillary Clinton’s 2016 Presidential Campaign logo
  • The power and passivity of a logo
  • The beauty of design and symbols.

Michael’s Twitter

Michael’s book Seventy-nine Short Essays on Design



Slack’s logo redesign

Design Observer

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